Pre-order now. Ships in December.
Klaar
Pre-order price. $165 after launch.
A coach at the sink for brushing and hand-washing, for kids aged 2 to 7. They press Go and a friendly guide voice coaches every step. No app, no Wi-Fi, no subscription.
- Name band, printed free
- Magnetic USB-C power
- Picture cards for the mirror
40% pre-order discount applied
Ships in December | 2-year warranty | Free name printing
- Two-minute brushing
- 20-second hand-wash
- Up to 4 kids
- One big Go button
- No Wi-Fi or app
- No camera
- No subscription
- Splash-tested IPX4
How it works
When it’s time for teeth or hands, the light around the screen breathes green. Your child presses the big orange Go button and the guide voice coaches every step: four 30-second brushing zones, or wet, soap, a counted 20-second scrub, rinse and dry. Then four gold stars, and the guide asks a grown-up to come and look.
Made for ages 2 to 7
Pictures first, very few words, and one big button. You pick an age mode for each child: Little shows one big picture at a time, Middle adds what to brush next, Big adds the zone name and a bar that fills as the two minutes go by.
One unit for the whole family
Up to four kids share one Klaar. Each gets a profile with their name, picture, age mode and hand tone. Grown-up settings sit behind a 4-digit PIN.
Size, power and care
- 5 Ă— 4.3 Ă— 3.6 in (128 Ă— 110 Ă— 92 mm), about as big as a grapefruit. It sits on the counter.
- UL-listed USB-C adapter and a 5 ft magnetic cable. No batteries to change.
- Splash-tested to IPX4. Keep it on the counter, away from running water.
- Wipe clean with a soft, damp cloth.
Privacy
No camera, no Wi-Fi, no app and no account. Names, recordings and the week’s history stay on the unit. The microphone only gets power while you record a hello, and a red light shows when it’s on.
Shipping, returns and warranty
Pre-orders ship in December. If our date changes, we’ll email you the new one before the old one passes, and you choose: wait, or cancel for a full refund.
[Shipping: free in the US, or the cost]
[Returns or trial: how many days from delivery, and who pays]
Every unit has a 2-year warranty.
Jump to… FAQsWatch it workCompare
More than a reminder…
Most fixes for the brushing fight still need a grown-up to start them. Sticker charts, songs and phone apps all leave you doing the reminding. Klaar puts the reminder at the sink, coaches the whole routine, and hands the cheering back to you.
A full two minutes
Four 30-second zones with a picture for each, so every tooth gets its turn, every time.
Clean hands, counted
Wet, soap, a 20-second scrub counted out loud, rinse and dry: the CDC’s steps, one picture at a time.
You get to cheer
Four gold stars, then the guide asks a grown-up to come and look. That’s your cue for the high-five.
See why parents love Klaar
Real families show how Klaar fits into their evenings.
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[Parent video 1]
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[Parent video 2]
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[Parent video 3]
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[Parent video 4]
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[Parent video 5]
Press Go. Watch a routine.
This is what your child sees at the sink. It runs fast here: brushing really takes the full two minutes, and hand-washing about one.
- Green time to go, and done
- Soft white while it runs
- Amber a dim glow at night
- Never red or flashing
Shown sped up, without the guide's voice.
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The light turns green
At the times you set, the light around the screen glows green. The reminder comes from the counter, not from you.
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They press Go
One press of the big orange button starts it. The guide wakes up and says hello.
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The guide coaches every zone
Four 30-second zones: top left, top right, bottom right, bottom left. Outsides, insides and chewing tops in each one. The light turns soft white while it runs.
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You cheer
Four gold stars, and the guide says, “Grown-up, take a look!” That's your cue for the high-five.
Made for kids aged 2 to 7
Pictures first, very few words, and one big button to press. Each child gets their own age mode, so a 2-year-old and a 6-year-old can share one unit.
Hand-washing pictures come in four skin tones, and now and then four little goldfish swim past instead of the stars.
One unit for the whole family
Up to four kids share one Klaar, each with their own name, picture and settings. Their picture shows whose turn it is.
Record a hello and a few cheers for each child, and see the week at a glance. It shows when the guide ran, never a score.
Nothing about your child leaves the unit
No camera, no Wi-Fi, no app and no account. The screen shows one picture per step, then goes back to the clock.
After bedtime the light dims to a soft amber glow, so a sleepy trip to the sink is never pitch dark.
Why Klaar works
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The cue comes from the counter
Habits stick to a daily cue. A green light at the same sink, at the same times, does the asking, so it never has to be you.
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They start it themselves
One press of the big orange button starts the routine. The button is theirs, with their name on the band.
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The whole routine, every time
Parents tend to overestimate brushing time. The guide runs the full two minutes and the counted scrub, so nothing gets rushed.
How it compares
What most families already try for brushing and hand-washing, side by side.
| Klaar | A video on a phone or tablet | Charts and reminders | Bedroom routine screens | |
|---|---|---|---|---|
| Who gives the reminder | A green light at the sink | You, and then you hand over the device | You | A screen in their bedroom |
| Brushing | Four 30-second zones, every time | Depends on the video | Up to them, or to you | A step on a checklist |
| Hand-washing | A 20-second scrub, counted out loud | A phone or tablet propped by the sink | Up to them, or to you | A step on a checklist |
| Kids per unit | Up to four, taking turns | One at a time | One chart each | Usually one |
| What else is on it | Nothing: one picture per step | Everything else on the device | Nothing | Wi-Fi and an app |
| Price | $99 pre-order, once | Free videos, on a device you own | A few dollars, plus your time every night | $160 to $170, or about $140 with a yearly plan |
Bedroom routine screens: the two best-known models, from their published prices and specs in October 2026.
What we promise
A straight answer on shipping
Pre-orders ship in December. If that changes, you hear it from us first, and you choose: wait, or cancel for a full refund.
[Your trial or returns promise]
[For example: try it for 60 nights from delivery. If it is not for your family, send it back for a full refund, name band and all.]
Two years of warranty
Every unit is covered for two years. The Go button is rated for 100,000 presses.
No subscription
Every feature is included in the price: all four profiles, every routine and every celebration.
We want you to ask questions!
Seriously. Here are the ones parents ask us most.
Pre-order and shipping
When will my pre-order ship?
Pre-orders ship in December. We’ll email you with tracking when yours is on its way.
If our date changes, we’ll email you the new date before the old one passes. You choose: wait, or cancel for a full refund.
Why is it 40% off right now?
Families who pre-order get Klaar for $99. After launch it goes to its regular price of $165.
When am I charged?
[Say when the card is charged: at checkout, or when the order ships.]
Can I cancel my pre-order?
[Yes. Email us any time before it ships and we’ll cancel it for a full refund.]
Will it arrive before the holidays?
[Answer this straight: the date range you can back, and whether that clears the carriers’ holiday cutoffs. If it may not, say so.]
Can I give it as a gift?
[Say how gifts work: a gift note, no prices on the packing slip, and whether you send a printable card to wrap while it’s on its way.]
Can I change the name after I order?
[Say until when the name can be changed, and how: for example, reply to your order email before it ships.]
What if it doesn’t work for us?
[Say what your trial or return policy is, including for a band with a name on it, and who pays return shipping.]
Using it
Does it need Wi-Fi, an app or an account?
No. You set everything up on the unit itself, behind a 4-digit PIN. Updates download from our website and load over the cable, using Chrome or Edge on a computer.
How many kids can use it?
Up to four. Each child gets a profile with their name, picture, age mode and hand tone. Their picture shows whose turn it is.
What ages is it for?
Kids aged 2 to 7. You pick an age mode for each child, so the pictures suit them. The ADA advises that an adult helps with or supervises young children’s brushing, so stay close while they use it.
Can it get wet?
It’s splash-tested to IPX4, so splashes from the sink are fine. Keep it on the counter, away from running water, and never hold it under the faucet.
Does it add screen time?
The screen only shows the picture for each step while a routine runs: two minutes for teeth, about a minute for hands. There are no videos, games or music.
Does it have a camera or a microphone?
There’s no camera. There is a microphone, so you can record a hello and a few cheers for each child. It only gets power while you’re recording, and a red light shows when it’s on.
Does it work with any toothbrush?
Yes, manual or electric. Toothbrush and toothpaste aren’t included.
What does Klaar mean?
It’s Dutch for ready, and for done: the two things the light tells your child. Say it like “klar”, to rhyme with car.
Sources
- American Dental Association, Toothbrushes, ADA Library, updated August 2026.
- Centers for Disease Control and Prevention, Handwashing Facts, reviewed April 2024.
- Martin M, Rosales G, Sandoval A, et al. What really happens in the home: a comparison of parent-reported and observed tooth brushing behaviors for young children. BMC Oral Health, 2019.
- Lally P, van Jaarsveld CHM, Potts HWW, Wardle J. How are habits formed: Modelling habit formation in the real world. European Journal of Social Psychology, 2010.
Klaar is not affiliated with or endorsed by the American Dental Association or the CDC.
What parents say
Klaar is brand new. Reviews from our first families will appear here once they've used it at their own sink.
Pre-order and be one of the first
Ready when they are.
Klaar is Dutch for ready, and for done. Pick a band color, add their name, and it ships in December.
2-year warranty. No subscription. No app.